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Driving Growth for a Leading Lift

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Manufacturer

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Manufacturer

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Manufacturer

Driving Growth for a Leading Lift

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Manufacturer

Client Overview

One of our standout clients in the industrial manufacturing sector, a company specializing in lift production, has seen remarkable growth and is now a formidable competitor against industry giants like Crown Lifts, Toyota Lifts, and Genie Lifts. Through our tailored services, we have played a crucial role in their expansion and operational refinement, enabling them to more than double their revenue in less than two years.

Challenge

As a rapidly growing company, our client faced several operational challenges that impeded their efficiency and scalability. They struggled with managing increasing volumes of inbound leads, tracking extensive parts inventory, and maintaining financial oversight over their accounts receivables. These issues threatened to stifle their growth and reduce their competitive edge in the market.

Solution

Discovery Process:

Our initial assessment identified critical business gaps, particularly in lead management, financial tracking, and inventory control. This comprehensive discovery process was crucial in tailoring our approach to meet their specific needs.

Sales CRM Strategy:

We implemented a robust, transparent CRM strategy designed to optimize lead management. This involved setting up systems to effectively capture, track, and nurture leads throughout the sales funnel, ensuring no opportunities were missed.

Back-Office Support:

To alleviate the burden on their sales team, we provided dedicated back-office support. Our team handled all aspects of lead management—from initial qualification to collecting necessary quoting information and following up to close deals. This freed up the client’s sales team to focus on high-value activities.

Financial Management:

We took comprehensive control of the Accounts Receivables process, implementing stricter follow-up schedules and clearer communication channels. This ensured timely collections and improved cash flow, critical for supporting their expansion plans.

Operational Oversight:

Our logistical support extended to tracking manufacturing shipments to improve production schedules and ensure timely delivery of products. This helped streamline operations and reduce delays.

Parts Tracking​:

We developed and managed an advanced parts tracking system. This system ensured that all components were accounted for and available when needed, significantly reducing downtime and improving manufacturing efficiency.

Results

The strategic support provided by our team not only minimized administrative costs but also dramatically improved operational efficiency. As a result, the client more than doubled their revenue, strengthened their market position, and enhanced their ability to compete with top industry players.

Conclusion

Our partnership with this lift manufacturer is a testament to how tailored back-office support can transform a growing business into an industry leader. We are committed to continuing our support for them as they scale new heights in innovation and market expansion.

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