Revolutionizing Medical

Weight-Loss Solutions

Client Overview

One of our clients in the healthcare sector has pioneered a cutting-edge online business that targets medical weight-loss through a comprehensive approach. Utilizing medication within their treatment framework, they enhance their program with cognitive therapy and personalized meal plans, yielding significant weight-loss outcomes for their customers. They stand as a formidable competitor against industry leaders such as Felix Health, Jill Health, and Livewell.

Challenge

The client sought to transition from traditional in-person consultations to an integrated online platform to broaden their reach and streamline their services. The main challenges were managing complex patient data, automating communication flows, and ensuring seamless scheduling and follow-ups—all while maintaining a high standard of patient engagement and care.

Project Management Integration

We implemented Monday.com, creating custom boards tailored to efficiently manage new prospects, address operational issues between patients and nurse practitioners, and track appointments. This integration provided a high-level view of operations and patient management in real-time.

Communication Optimization

We introduced OpenPhone, revolutionizing the client’s outbound and inbound communication strategies. A new lead script was developed to increase service adoption significantly. This system also bolstered the efficiency and friendliness of handling inbound customer inquiries, ensuring every patient felt valued and well-informed.

Technology Stack

The client deployed WordPress for a robust, user-friendly website frontend, integrated with type form to capture and qualify leads effectively. They utilized a custom-built Electronic Medical Records (EMR) system for comprehensive backend management, Klaviyo for automating follow-up communications and managing abandoned cart workflows, and Acuity for meticulously scheduling patient and nurse interactions.

Impact and Outcomes

Our strategic interventions transformed the client’s operational workflow, significantly enhancing both customer engagement and satisfaction. These enhancements enabled the client to not only meet but exceed patient expectations in a highly competitive online medical weight-loss market.

Operational Efficiency

Streamlined processes reduced overhead costs and improved service delivery, allowing for a greater focus on patient care and program development.

The detail

Operational Efficiency is about streamlining your business processes to maximize productivity, minimize costs, and improve overall performance. By leveraging innovative strategies, tools, and dedicated support.

Increased Engagement

Automated communications and personalized patient interactions led to higher engagement rates, contributing to improved treatment adherence and success.

The detail

Increased Engagement refers to fostering stronger connections with your audience through meaningful interactions and strategic communication. By leveraging targeted approaches and delivering value-driven content, businesses can captivate their audience, encourage active participation.

Competitive Edge

With advanced technological integrations and optimized back-office operations, the client maintained a competitive edge, attracting and retaining a larger customer base.

The Detail

Competitive Edge is the unique advantage that sets your business apart in the marketplace. It’s about leveraging your strengths, innovative solutions, and exceptional value to stand out among competitors.